Altunizade Suites İstanbul, Curio Collection by Hilton

Altunizade Suites İstanbul, Curio Collection by Hilton

Building a contemporary hotel identity rooted in İstanbul’s layered history, expressed through narrative design and curated art.

Client

Curio by Hilton

Project

Hotel, 2024

Service Provided

Experience Design & Branding

Info

Altunizade Suites Istanbul is located on historic grounds once home to Altunizade Zühtü Paşa, an Ottoman figure known for his commitment to art, culture, and refined living. His appreciation for aesthetics and craftsmanship—shaped by İstanbul’s cosmopolitan character—forms a subtle reference point for the hotel’s contemporary identity.

Building on this legacy, we developed the brand narrative and visual identity for the hotel, expressing these values through a contemporary hospitality language. The visual language reflects a setting shaped by art, local heritage, and layered stories, expressed through carefully considered details.

Beyond branding, our work extended into art consultancy and commissioned artworks for the hotel’s rooms and public spaces. In collaboration with contemporary artists, we curated a collection that reflects the layered character of İstanbul, where texture, light, and story coexist.

Scope of Work

Naming & Brand Narrative Development

Creative Direction & Visual Language Development

Brand Identity Design

F&B Concept Identity

Packaging & Guest Experience Design

Print & Digital Collateral

Photography & Production Supervision

Art Consultancy

Let’s begin with a conversation.

©2026

Let’s begin with a conversation.

©2026

Let’s begin with a conversation.

©2026